Yesterday, my troubles didn't seem to be so far away. Yesterday, I found a good read which I want to share with you.

Passive-titled webs are better read

Jakob Nielsen said that passive web titles attract more readers than active title.

Active: I was dumped yesterday.
Passive: Dumped I was yesterday.

That is contrary from what I learned in my short stint as a school newspaper writer (ah...some 25 years ago) where my journalism teacher said that headlines must always be in active form.

Example: Gunman kills all 2010 Philippine presidentiables

This present-tense form is more evident in newspaper headlines (and in photo captions).

I'm not into SEO's because I basically don't know how they work, So I'll go passive for post title (until I see another article that contradicts this newfound belief).

Web pages are eyed in F-pattern

Two horizontal stripes followed by a vertical stripe. That, according to Jakob Nielsen, is how a reader scans a web page.

Where exactly? The upper part of the content area, then down a bit for another horizontal movement and finally the content's left side in vertical movement.


Source: http://www.useit.com/alertbox/

The study indicates that because users do not read the full text of a blog posts, the first two paragraphs must, therefore, contain the most important information.

All the while I thought that if I put my thoughts on paper (er my blog), that's it. So there is really a scientific way of designing a blog and writing a post.

Such things are nice knowing.

Shall I follow it? Will try. But, knowing how un-retentive my memory is, I'm pretty sure I would soon forget it.